We are a network of Madison area professionals in the real estate, banking, financial industries ready for change.

Our team has joined together in pursuit of a common goal – to empower, educate, and guide communities of color towards homeownership, wealth, and financial freedom. We acknowledge the systemic racism embedded within financial systems, practices, and policies, and we are committed to exposing and eradicating these structural barriers.

A Community Collaboration

Advisory Team:

  • Sara Alvarado, Alvarado Real Estate Group
  • Tiffany Malone, Alvarado Real Estate Group
  • Jeff Mack, Park Bank
  • Grace Trewartha, Live Beneath Your Means, Financial Education and Advocacy
  • Saran Ouk, Founder and CEO of ConNEXTions
  • Justice Castaneda, Common Wealth Development
  • Kingsley Gobourne, Artemis Provisions and Cheese, UnityPoint Health
  • Ally Figiel, Realty Executives
  • Sara Whitley, Old National Mortgage
  • Carousel Bayrd, Attorney, Community Justice
  • Gail Wiseman, VP of External Relations at One City Schools
  • Darin Harris, Living Giving Enterprises
  • Heather Kapp, Social Justice Advocate

CHECK OUT this great article by Madison365!
“What would it look like if the community became
the family wealth that Black families have been denied?”



Cap Times: ‘OWN IT: Building Black Wealth’ aims to remedy racial wealth disparities within Madison homeownership

Real Talk about Real Estate and Racism

For over 300 years, the majority of our housing and lending policies were race based – designed for white folks to create and grow wealth through real estate while explicitly blocking Black and Brown folks. Then, the 1968’s Fair Housing Act made that illegal but the damage had been done; the structural inequities and systemic barriers were embedded in everything. In the past 52 years, the gap between Black and White homeownership has increased, not decreased. The barriers still exist. There is a lack of trust, a lack of education, and a serious lack of accessible funding. In the real estate and lending fields, there is a lack of education about systemic racism and how it shows up today and in communities of color, there is a lack of education, support, and mentorship about financial literacy, creating wealth through real estate, and homeownership.

We know that the majority of generational wealth is built in real estate assets. Yet, the wealth gap is increasing, not decreasing, which means it is critical for us in the real estate, banking, and financing industries to actively explore ways to DECREASE the wealth gap.

Creating Change for the Community, by the Community

The Building Black Wealth program and Down Payment Fund is based on collaboration and strong community partnerships to offer free education programming and down payment funding for Black and Brown families enrolled at One City Schools.

Our Mission

Our mission is to empower, educate, and guide Black families in building household wealth through education and real estate homeownership. We do this through advocacy, education, and addressing systemic racism in the real estate, banking, and financial industries.

For more information, please email us at: ownitbbw@gmail.com